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The RESPECT approach to tailored telephone education

Department of Health Promotion and Wellness, SUNY Oswego, New York, cbrouse{at}oswego.edu

Charles E. Basch

Department of Health and Behavior Studies, Teachers College, Columbia University

Randi L. Wolf

Department of Health and Behavior Studies, Teachers College, Columbia University

Objective The objective of the RESPECT approach to tailored telephone education (TTE) is described. This approach was shown to be highly effective through a randomized intervention trial for increasing the rate of colorectal cancer (CRC) screening.

Methods At the conclusion of the trial, the investigators identified the main principles that exemplified the TTE. This was accomplished through a review of chart notes and discussion.

Results The concept underlying our TTE approach was RESPECT for the audience, and was based on: (1) Rapport; (2) Educate, but don't overwhelm; (3) Start with people where they are; (4) Philosophical orientation based on a humanistic approach to education; (5) Engagement; (6) Care and show empathy; and (7) Trust.

Conclusions An advantage of using principles of practice is that it may be more feasible to apply general principles than specific activities because they can be adapted to different social contexts and audiences.

Key Words: educational approach • tailored telephone intervention

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